United Airlines. Holiday travel. Fun. Hard to imagine using those words in the same sentence. But during the Christmas holiday, ex-pats in the UK were able to see a different side of United Airlines. I worked with an animator to create these social media gifs that were light-hearted, out-of-the-box, and most importantly, human. The goal was to bring a smile to their faces and, hopefully, bring them back home for the holidays.
ART DIRECTION + ILLUSTRATION